Apple iMac M4 chip 8-core GPU 256GB SSD 24"

Introducing the Apple iMac M4 chip 8-core GPU 256GB SSD 24"

iMac takes a leap in performance and AI capability with the M4 chip. A faster CPU makes everything you do even snappier, and when combined with an advanced GPU with hardware-accelerated ray tracing, it delivers unbelievably realistic graphics.

The enhanced Media Engine lets you edit multiple streams of 4K video smoothly, whilst faster unified memory enables frictionless gameplay and seamless multi­tasking across apps. The powerful Neural Engine makes on-device Apple Intelligence soar.

iMac helps organise your day-to-day — from planning your finances to keeping track of your family’s packed calendar. Manage inventory records, create marketing materials, and plan for the future of your business with iMac. Whether you’re designing digital art projects or editing your final world history paper, homework shines on the expansive 4.5K Retina display.

The M4 chip

iMac features the most advanced lineup of chips ever built for a pro laptop. Phenomenal single- and multi-threaded CPU perform­ance, faster unified memory, enhanced machine learning accelerators — the M4 family of chips gives you the kind of speed and capability you’ve never thought possible. The M4 Chip's Neural Engine makes AI tasks like image upscaling and video caption creation as well as on-device Apple Intelligence features fly.

Apple Intelligence

Apple Intelligence is the personal intelligence system that helps you write, express yourself and get things done effortlessly. Writing Tools can proofread your text and rewrite different versions until the tone and wording are just right, and summarise selected text with a click. With an all-new design, richer language understanding, and the ability to type to Siri whenever it’s convenient for you, communicating with Siri is more natural than ever. Get time-sensitive messages at the top of your inbox, like an invitation for a meeting in an hour or a reminder to check in for your flight. Better still, the Mail app helps you summarise messages in the snap of a finger.

If looks could thrill

iMac takes a leap in performance and AI capability with the M4 chip. A faster CPU makes everything you do even snappier. An advanced GPU with hardware-accelerated ray tracing delivers unbelievably realistic graphics. The enhanced Media Engine lets you edit multiple streams of 4K video smoothly. Up to 32GB of faster unified memory enables frictionless gameplay and seamless multi­tasking across apps, and the powerful Neural Engine makes on‑device Apple Intelligence soar.

Let your apps fly

iMac comes loaded with incredible built-in apps, industry-leading privacy and security, and amazing features for work and play. And macOS brings more speed and re­spon­sive­ness to all your go-to apps — from Microsoft Word, Excel and Outlook to Slack, Canva and Adobe Photoshop. Setup is also a breeze as you can easily move files, apps and more from your old PC or Mac with Migration Assistant. And if you need any help, Apple Support is always just an online chat, phone call or in‑store appointment away. iMac is exceptionally well-built, ready for pretty much anything, and free macOS software updates can keep your iMac running smoothly and securely for years to come.

Liquid retina display

Go from the sunniest terrace to the darkest studio with more ease than ever. The eye-popping Liquid Retina XDR display offers 1,600 nits peak HDR brightness and now provides up to 1,000 nits of brightness for SDR content in bright light so you can see what’s on your screen more clearly outside. In low-light situations, it dims to 1 nit so you can work comfortably in darker spaces.

Make it a commanding performance

The 12MP Centre Stage camera helps you look sharp in any light. Together with the advanced mics and speakers, it lets you take charge of the meeting from afar. Your voice comes through crystal clear on video calls and recordings while minimising background noise. Two pairs of force-cancelling woofers with two tweeters fill the room with bold, bass-rich sound, and spatial Audio with support for Dolby Atmos creates an immersive sound experience.

Advanced connectivity

On the new iMac, all four USB-C ports support Thunderbolt 4 for superfast data transfers, so users can connect even more accessories like external storage, docks, and up to two 6K external displays, creating a massive canvas with more than 50M pixels for users to spread out their work. iMac also supports both Wi-Fi 6E and Bluetooth 5.3. What's more, a colour-matched power connector magnetically and effortlessly snaps into place, ensuring that you'll never be caught out.

Trustworthy security credentials

With the advanced security of Touch ID, users can easily and securely unlock their computer, make online purchases with Apple Pay, and download apps. Additionally, Touch ID works with Fast User Switching, so customers can switch between different user profiles with just the press of a finger.

Mirror, mirror on the screen

iMac brings everything you love from iPhone to a gorgeous 24‑inch display, and when you use both devices together, they work like magic. With iPhone Mirroring, you can see and use what’s on your iPhone from your Mac, without having to reach for it. Crucially, your iPhone stays locked, so no one else can access it or see what you’re doing.